MegaJobs: Digital Content
As a visual storyteller with a background in design and animation for television and film, I naturally gravitated towards specializing in digital content creation. My experiences and the acquired skillset have made it intuitive for me to translate a script into a visually appealing and engaging storyboard, considering the user experience at every step. I then leverage my animation skills to bring the concept to life, transforming it into a dynamic and impactful campaign that resonates with the target audience
Project: New Zealand Health Group
Role: Digital Creative Producer - Concept | Animation | Copywriting
The social media campaign for New Zealand Health Group on Megajobs.co.nz has been quite successful, reaching 91,229 unique users and generating 216,437 impressions in August 2024. Targeting specific audience segments and incorporating visually appealing content that helped boost engagement and attract more qualified healthcare professionals.
Project: Megajobs Coffee Promo
Role: Digital Creative Producer - Concept | AI Image Generation | Animation | Copywriting
The two-week promotion significantly boosted Megajobs' social media presence, driving a 35% increase in followers. The campaign achieved a reach of 7,413 and generated 9,833 engagements.
Project: Megajobs Brand Posts
Role: Digital Creative Producer - Concept | AI Image Generation | Animation | Copywriting
Our social media posts spotlighted Megajobs' collaborative B2B partnerships. They were designed to capture the attention of potential clients and showcase the mutual benefits of joining the Megajobs network.
Project: Megajobs Social Media Posts
Role: Digital Creative Producer - Concept | AI Image Generation | Animation | Copywriting
The main goal of the posts was to create a framework for fostering inclusive environments. A detailed editorial calendar was used to schedule content creation and publication, often in coordination with a content calendar.